Microsoft’s Skype client for iPhone has been looking a little long in the tooth; the version that has been in the store until today is essentially still the same client they launched back in 2010, albeit replete with incremental updates along the way. Not so with the new Skype version 5.0, which is redesigned from the ground up, with major changes to the interface and navigation, and big improvements to performance that should have your chats syncing faster from other platform clients, along with smarter notifications.
The redesign is focused almost entirely on user feedback, according to Skype product marketing manager Eric Lin. Skype combed through user feedback and usage data to figure out what was important to users in a mobile client, and delivered changes to the UI that put the things they were using most front-and-center, while keeping everything else close at hand thanks to a modern Windows/Windows Mobile-inspired ribbon navigation bar at the top of the app.
Despite its modern Windows look, Lin said it was also important that they come up with something that feels at home on iOS, and based on my brief time using the new app, they have.
“This app is really remastered for you and the way you use Skype,” Lin said. “We take our users and our user feedback very seriously here, and pretty much every choice that we made when we created this application was really based on feedback [...]
The new Skype for iPhone is rebuilt from the ground up, it’s a 100 percent rewrite, and the entire time we were writing this we had a laser focus on performance.”
The redesign is focused almost entirely on user feedback, according to Skype product marketing manager Eric Lin. Skype combed through user feedback and usage data to figure out what was important to users in a mobile client, and delivered changes to the UI that put the things they were using most front-and-center, while keeping everything else close at hand thanks to a modern Windows/Windows Mobile-inspired ribbon navigation bar at the top of the app.
Despite its modern Windows look, Lin said it was also important that they come up with something that feels at home on iOS, and based on my brief time using the new app, they have.
“This app is really remastered for you and the way you use Skype,” Lin said. “We take our users and our user feedback very seriously here, and pretty much every choice that we made when we created this application was really based on feedback [...] The new Skype for iPhone is rebuilt from the ground up, it’s a 100 percent rewrite, and the entire time we were writing this we had a laser focus on performance.”
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